GDC FOCUS ON: Game Advertising Summit
June 9, 2006
San Francisco Marriott Hotel


POST MORTEM

The GDC FOCUS ON: Game Advertising Summit event was a great success. Exploring the many facets of in-game advertising has revealed a new and exciting marketing medium. We want to take this opportunity to send a very special thank you to all of our attendees, speakers, and sponsors.

The next conference in the GDC FOCUS ON series is the GDC FOCUS ON: Game Outsourcing Summit. Visit the website for more details. www.gdcfocuson.com/gos

Share your thoughts about the GDC FOCUS ON: Game Advertising Summit! Fill out a conference evaluation form and fax it to (415) 947-6091 attn: Loria Ryan.

SPEAKER PRESENTATIONS

Want to catch the one session you missed? View presentation slides from these videogame publishers and developers, corporate marketing executives, and advertising agency professionals who are driving this new marketing medium.

Presentations Available Now:

For information on "The Research Perspective" presentation, please contact Emily Della Maggiora of Nielsen Entertainment.

If you are interested in the presentations from the analyst session, please contact Julie Ask or Michael Cai.

* Please note: Speakers may choose not to make their presentation materials available.

 

 

SPONSORS INCLUdE

Gold Sponsors:

DoubleFusion Logo      Macrovision Logo   

 

Sponsor:

  

 

For complete list of sponsors, click here.

Speakers Include:

Dave Anderson
Senior Director of Business Development and Licensing
Activision, Inc.

Julie Ask
Research Director
Jupiterresearch

Kevin Browne
General Manager, Xbox New Media and Franchise Dev.
Microsoft Corp.

Michael Cai
Director, Broadband & Gaming
Parks Associates

Simon Carless
Editorial Director
CMP Game Group

Nicholas Longano
President of New Media
Massive, Inc.

Emily Della Maggiora
Vice President
Nielsen Interactive Entertainment

Jonathan Epstein
CEO
Double Fusion

Chris Gilbert
President & CEO
Adscape Media, Inc.

Tim Harris
Senior Vice President
Play | a Denuo Group Company

Sarah McIlroy
Director In-Game Ads & Promotions
Midway

Dave Miller
Director, Global Brand Management
THQ

Saneel Radia
Group Director
Play | a Denuo Group Company

Adrienne Sanders
Technology Reporter
San Francisco Business Times

Justin Townsend
CEO
IGA Worldwide

Kudo Tsunoda
General Manager/ Executive Producer
EA Chicago